Once again the New York Times style section has called me a great big sucker. Speaking directly to me, an article out today claims that the Açaí berry, my antioxidant-rich touchstone, is really nothing special and that I may as well have been taking chocolate chip pancake supplements for the past two years."Despite the attention, there is little to back up the extravagant claims made on behalf of açaí. While the berry does contain antioxidants — molecules that can slow damage caused by the oxidation of other substances in the body — there are no long-term studies proving that açaí removes wrinkles or, as the various detoxification products claim, cleanses the body of toxins. Nor is there evidence to support dieters’ hopes for a magic fruit."
Boom! I'm devastated. Although, seriously, if you really thought sitting around eating berries was going to make you lose weight -- you're a dumb dumb. This time, however, I'm choosing to ignore the hateful reality check backlash to an over-hyped ingredient. I just had a warrior water shot today (half goji, half açaí) and I'll probably have one tomorrow. You're going to have to pry the açaí berries out of my cold, dead (yet strangely baby soft and radiant) hands.
Crap - is goji going to be next?? The bottle says it has "youthing" properties. That's science. Leave it alone!





